PPC Manager

PPC Manager

Redditch , worcestershire

Reporting to the Senior Search Marketing Manager, the Paid Search manager will be responsible for overseeing Gymshark’s PPC activity. We are dedicated to finding the perfect candidate to join our Gymshark family, someone who can bring an exemplary level of skill and add to our culture by sharing the same values and beliefs that make us who we are - visionary.

What you'll be doing:

  • Accountable for PPC budget management and delivering traffic, revenue and ROI targets.
  • Plan and manage the expansion of PPC activities to ensure optimal visibility across all product categories, where profitable.
  • Use attribution modelling to maximise PPC campaign effectiveness.
  • Devise performance-based bidding strategies, leverage available bid adjustments and optimise on an ongoing basis
  • Ensure that all reporting and analysis is focussed on creating actionable insights for both the digital team and senior management.
  • Liaise heavily with key search engines and other partners to ensure Gymshark is at the forefront of innovation

What you'll need:

  • The ability to use AdWords and Bing on an advanced level
  • Strong data analysis skills and a confident Excel user
  • A process and detail driven work ethic
  • A degree or equivalent qualification
  • A good understanding of digital marketing channels including paid, email and social (work experience an advantage)
  • Experience in using Google AdWords Editor and bid management tools such as DoubleClick or Kenshoo
  • You have a strong team ethic

Apply for: PPC Manager